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CONNECTED JERSEY

The next generation of football kits – for the next generation of fans.
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WHAT IS A CONNECTED JERSEY?

Imagine your jersey can do more than just look good. It becomes a digital bridge between your club and your fans. Using QR, NFC, or RFID technology, each physical product connects to a digital platform – for greater authenticity, engagement, and brand value.

DIGITAL ID

Every jersey receives an individual identifier that makes it uniquely traceable throughout its entire lifecycle.

AUTHENTICITY & TRUST

Built-in technology protects against counterfeiting and strengthens fan confidence in official products.

DIRECT CONNECTION

With just one scan, fans can unlock a world of exclusive content, rewards, and experiences.

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
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CONNECTED JERSEY IN AKTION

Experience how a garment becomes connected – from material to the journey of the product – all with a single scan.
DPP-EXAMPLE

WHAT’S BEHIND IT?

As part of the r-pac Group, we combine textile decoration with technology. This creates a system that turns every jersey into a digital experience – from heat transfer to data platform.

Digital DNA

Each jersey receives a unique identity that links the physical and digital worlds.

REAL-TIME INSIGHTS

See how fans interact with your jerseys – from purchase to match day.

SEAMLESS INTEGRATION

QR, NFC, or RFID codes are invisibly embedded into heat transfers or labels – without compromising the design.

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
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WHAT YOUR CLUB GAINS

Connected Jerseys create value on multiple levels – for fans, brands, and clubs. They boost engagement, promote transparency, and deliver valuable data for smarter decisions.

DIGITAL FAN EXPERIENCE

Offer exclusive content, match highlights, or loyalty programs – accessible directly via the jersey.

SUSTAINABILITY & TRANSPARENCY

Show where the jersey comes from and how it was made – perfectly prepared for the upcoming Digital Product Passport (DPP).

PROTECTION & TRUST

The digital ID acts as a certificate of authenticity, protecting both club and fans from counterfeits.

START YOUR CONNECTED-JOURNEY

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
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NEW REVENUE STREAMS & SPONSOR OPPORTUNITIES

A Connected Jersey can do more than just display content: it activates campaigns, drives sales, and unlocks new business models.

Upsells & Subscriptions:

Premium content, early access, or member benefits – unlocked with a simple scan.

Phygital Collectibles:

Limited-edition jerseys with a digital twin or collector’s badge.

Co-Branded Experiences:

Sponsors become interactive partners – with measurable ROI.

START YOUR CONNECTED-JOURNEY

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
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LOYALTY & COMMUNITY BUILDING

With Connected Jerseys, fans become more than customers — they become participants.

Rewards, fan tiers, and personalized content strengthen the relationship — from the first scan to the next home game.

POINTS & REWARDS

Points, badges, or exclusive access for active fans.

GEO-TARGETED ACTIONS

Geo-targeted actions in and around the stadium.

PERSONALIZED EXPERIENCES

Personalized experiences based on interests and usage.

START YOUR CONNECTED-JOURNEY

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
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CONNECTED JERSEY

HEAT TRANSFERS

The perfect connection for every jersey. Whether it’s a club crest, sleeve logo, or special patch – almost any of our transfers can integrate a QR code, NFC, or RFID chip, transforming it into a digital access point. From FLAT PU to 3D SILICONE – our transfers combine design, function, and technology at the highest level.

IDENTITY

Brand, club, or sponsor logos become interactive touchpoints for your fans.

AUTHENTICITY

Sleeve badges, limited-edition patches, or match-worn tags ensure authenticity and premium value.

ENGAGEMENT

With a single scan, fans gain access to exclusive content, rewards, and activations – directly from their jersey.

START YOUR CONNECTED-JOURNEY

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
READ ARTICLE

HOW IT WORKS

The path to a Connected Jersey is easier than you think. From integrating the technology to activating the fan experience – everything comes from one source.

#1 INTEGRATION

Our heat transfers are equipped with QR, NFC, or RFID codes and applied to each jersey.

#2 ACTIVATION

Fans scan their jersey to access exclusive digital content.

#3 ANALYSiS

Through the connected platform, you gain real-time insights into fan behavior, usage, and engagement.

START YOUR CONNECTED-JOURNEY

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
READ ARTICLE

HOW TO GET STARTED

You don’t need to build a full digital ecosystem to begin. A pilot project is enough to start learning and engaging fans.

DEFINE A PILOT PROJECT

Choose a single product – start small, think big.

SELECT TECHNOLOGIES

Decide whether QR, NFC, or RFID best fits your jersey.

LEARN & SCALE

Test, optimize, and expand the concept across future collections.

START YOUR CONNECTED-JOURNEY

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
READ ARTICLE

CONNECTED JERSEY CHECKLIST

Share this list with your team – it’s not about knowing everything today, but about taking the first step. Don’t worry: we’ll guide you along the way.

▢ Select pilot product

▢ Define technology – QR, NFC, or RFID

▢ Plan digital content

▢ Set up data integration

▢ Define responsibilities

▢ Involve r-pac & dekoGraphics

👉 Key Takeaway: You don’t have to do everything at once – what matters is taking the first step. We’ll handle the rest together.

START YOUR CONNECTED-JOURNEY

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
READ ARTICLE

LEARN MORE ABOUT CONNECTED JERSEY

Want to dive deeper? Explore our related blog articles on the Digital Product Passport (DPP) – from practical guides to real-world use cases:

READY TO BRING IT TO LIFE?

As part of the r-pac Group, we offer end-to-end solutions – physical and digital. Together, we turn every jersey into a connected experience.

DESIGN & PRODUCTION

Custom heat transfers, labels, and patches – ready for connection.

TECHNOLOGY & SYSTEMS

r-pac CNCT connects textiles with the cloud, data, and digital tools.

ACTIVATION & SUPPORT

From concept to fan interaction – we support you every step of the way.
START YOUR CONNECTED-JOURNEY

INTERESTED IN LEARNING MORE?

Before making a decision, explore our comprehensive overview article on the key factors influencing the costs to gain deeper insights.
READ ARTICLE

FREQUENTLY ASKED QUESTIONS

WHAT EXACTLY IS A CONNECTED JERSEY?

A Connected Jersey is a football shirt with integrated QR, NFC, or RFID technology. It connects the physical product to digital content, experiences, or authenticity certificates – creating an interactive fan experience.

HOW IS THE TECHNOLOGY INTEGRATED INTO THE JERSEY?

Chips or codes are embedded directly into our heat transfers or labels – invisible, secure, and with no impact on design or comfort. The jersey looks the same, but gains a digital identity.

WHAT ARE THE BENEFITS FOR MY CLUB?

You strengthen fan loyalty, protect your brand against counterfeits, and gain valuable data insights. You’re also fully prepared for the upcoming Digital Product Passport (DPP).

HOW DO CONNECTED JERSEYS ENHANCE FAN ENGAGEMENT?

With a simple scan, fans can access exclusive content – match highlights, behind-the-scenes videos, or personal player messages. You can also integrate rewards, discounts, or fan voting features – turning every jersey into an interactive experience.

CAN CONNECTED JERSEYS BE USED FOR SPONSOR ACTIVATIONS?

Yes. Sponsors can use the digital ID to activate campaigns directly through the jersey – including exclusive content, promotions, or giveaways. Clubs can track interactions and measure campaign performance.

WHAT KIND OF DATA CAN CLUBS GATHER FROM CONNECTED JERSEYS?

Connected Jerseys provide real-time data on fan interactions, sales, and usage. These insights help optimize merchandising, marketing, and production strategies.

HOW DO CONNECTED JERSEYS SUPPORT SUSTAINABILITY AND TRANSPARENCY?

The digital identity enables full traceability – from material sourcing to production. Clubs can transparently showcase where and how each jersey was made.

CAN I START WITH A SINGLE PRODUCT?

Yes. We recommend starting with a pilot product. It’s the best way to test the technology, gather feedback, and expand later to entire collections.

HOW LONG DO THE INTEGRATED CHIPS OR CODES LAST?

Our technologies are designed to last the full lifetime of the textile. Washing and wear do not affect their performance.

WHY WORK WITH DEKOGRAPHICS AND R-PAC?

Because you get everything from one source. dekoGraphics provides DPP- and NFC-ready heat transfers, while r-pac delivers the digital infrastructure – perfectly aligned for seamless integration.

ANY MORE QUESTIONS?

Ask dekoAI – your digital guide to the Connected Jersey.

👉 Get instant answers about QR/NFC, pilot projects, and integration.

JUST ASK

START YOUR CONNECTED-JOURNEY

Your jersey can do more than you think. Together, we bring the future to your kit – for fans, brands, and clubs.

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"dekoGraphics works with an incredible speed but at the same time with amazing quality level standards. They are always available for whatever request you make to them and they always have a great solution for it."
Domingo Palacio, RFEF and Club Senior Sports Marketing Manager, ADIDAS ESPANIA S.A.U
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