For our customers we constantly challenge ourselves to be better. Read interesting success stories by satisfied customers as a source of inspiration for your next project.
HOW TO EMBED AN NFC CHIP INSIDE A CLUB LOGO
SUCCESS STORY | TOULOUSE FC THIRD KIT 2022-23 SMART JERSEY - EMBEDDED NFC CHIP INSIDE THE CLUB CREST THE CHALLENGE Designed by Craft in collaboration with fashion brand Visionnaire, the Toulouse Football Club 2022-2023 third kit is a stylish jersey with a vibrant graphic pattern in shades of violet on the front. Embedded NFC chip inside the club logo The club approached us to produce the club logo with an NFC chip embedded inside, which allows fans to connect with the club and access exclusive content using their smartphones. THE SOLUTION We decided to use our 3D SILICONE | MOULDED [...]
LENTEX® - THE SHAPE SHIFTING CLUB CREST
SUCCESS STORY | AS ROMA THIRD KIT 2022-23 THE NEXT LEVEL OF TEXTILE EMBELLISHMENT WITH A LENTICULAR HEAT TRANSFER THE CHALLENGE AS Roma and sponsor New Balance launch a special third kit. It will be worn in the 2022-23 Serie A. The AS Roma´s journey from neoclassicism to modernism should be reflected in the football jersey, combined in a premium product with a unique look, predominantly black with a pink & anthracite design pattern on the front and sleeves. Creating an outstanding club badge The big challenge: We were asked by New Balance for something outstanding in respect of the [...]
LENTICULAR HEAT TRANSFER AT ITS BEST
SUCCESS STORY | TEAM VITALITY JERSEY VIIctory Edition THE NEXT LEVEL OF TEXTILE EMBELLISHMENT WITH A LENTICULAR HEAT TRANSFER THE CHALLENGE Starting from a plain white adidas Condivo Teamsport jersey, we were asked by our customer Team Vitality, to create a customized jersey celebrating Team Vitality`s 7th anniversary. The jersey was to feature the Team Vitality Crest and Team Vitality BEE trademark, the 3-stripes branding and a bespoke authentic label, as well as the team`s main sponsors. THE SOLUTION For the implementation of the ORANGE / RedBull / Corse Air sponsor logos our ECOBLOCK BLACK quality was the obvious choice, [...]
DESIGNING A BESPOKE CUSTOM JERSEY NUMBER FONT
SUCCESS STORY | ALGERIAN NATIONAL TEAM | NUMBER FONT DESIGNING A BESPOKE NUMBER FONT THE CHALLENGE We were asked by our customer KAM SPORT CONCEPT to create a bespoke custom jersey number font for the Algerian National Team to be produced in our ECOBLOCK BLACK quality, for the Africa Cup of Nations. Aligned with CAF regulations This font needed to feature the traditional colours of the Algerian Federation Crest and equally, their iconic trademark the “Fennec”, as the team is known as “The Fennecs” across the world of football. In addition, the font also had been aligned with the governing [...]
FROM A STANDARD TEAMWEAR JERSEY TO A COLLECTOR´S ITEM
SUCCESS STORY | 75 YEAR ANNIVERSARY KIT VFL WOLFSBURG TEAMWEAR EMBELLISHMENT: CONVERT A STANDARD TEAMWEAR JERSEY INTO A COLLECTOR´S ITEM THE 75 YEAR ANNIVERSARY KIT VfL WOLFSBURG THE CHALLENGE To mark its 75th anniversary, VfL Wolfsburg is launching a special jersey. The goal was clear from the start, convert a standard teamwear jersey into a high-quality anniversary jersey. The green jersey, based on the 2008/2009 championship jersey of “the wolves”, is to be reproduced as a retro edition. 75 years of VfL Wolfsburg means premium product. Read here how we collaborated on the project together. A clear image is worth [...]
MAKE A STATEMENT; WITH A STUNNING TONE-ON-TONE JERSEY
SUCCESS STORY | BORUSSIA MÖNCHENGLADBACH 120TH ANNIVERSARY KIT THE CHALLENGE Borussia Mönchengladbach and supplier PUMA launch a limited-edition anniversary kit to mark 120 years of the club. The design needs to be in line with the club's history. The retro idea should be reflected in the football jersey as well as the club´s various domestic and international titles. Everything combined in a premium product with a clean look, predominantly black with tonal logos. Creating a tone-one-tone jersey is not that easy To be honest, tone-on-tone jerseys are one of the biggest challenges. Sure, it sounds simple at first, but it [...]
