Know your options and get the most out of your textile embellishment with our heat transfer blog. Explore our blog categories to navigate through specialized insights.
LOGOS FOR WORKWEAR: WHAT REALLY MATTERS WHEN SAFETY COMES FIRST
Branding workwear often sounds like routine. The garment is defined, cut and colour are approved, the supply chain is set – all internal requirements are ticked off. And then there’s “just” the logo. Chest. Sleeve. Back. A heat transfer – done. In reality, this is often the point where projects start to slip. Not because heat transfers don’t work, but because workwear follows different rules than fashion, merch or promotional apparel. And because a logo here isn’t just a nice detail – it’s part of the garment’s performance. Why workwear plays by different rules Workwear isn’t worn to follow trends. [...]
CLUB LOGO TRENDS IN PROFESSIONAL FOOTBALL: WHY MORE CLUBS CHOOSE 3D SILICONE
Many professional football clubs now choose to produce their club logo in 3D SILICONE . Not because this technique is “better” than all others, but because it brings design, feel, application and future use together in one clear material system. In practice, this reduces unnecessary transitions between different techniques and materials across the club logo , neck labels and special badges . It also makes later additions easier and creates more stable processes – often across several jersey seasons. In professional football, the club logo is not being reinvented. But the way it is used is changing. A scene from [...]
SPORTAINMENT IS CHANGING SPORT – AND THE JERSEY ALONG WITH IT
Formats like the Kings League or the Baller League polarise audiences. Some love them. Others reject them outright. For us, that debate is secondary. A far more interesting question is this: Why are these formats emerging right now – and what are they changing beyond the pitch? Because when you look a little closer, one thing becomes clear very quickly: Sportainment is not only changing how sport is consumed. It is changing the role products play in sport – and that includes the jersey. Sportainment is not a new sport – It’s a new system Sportainment is often discussed in [...]
WHY JERSEY LAUNCHES IN PROFESSIONAL FOOTBALL OFTEN BECOME UNNECESSARILY STRESSFUL – AND WHAT REALLY CAUSES IT
Jersey launches are among the most sensitive milestones in professional football. For club decision-makers, they are often associated with significant pressure – not because they come unexpectedly, but because they leave no room for a second attempt. From the perspective of a professional textile embellishment partner, the same pattern appears time and again: When jersey launches become unnecessarily stressful, it is rarely due to a single mistake – and even more rarely due to the embellishment technology itself. The real pressure builds because decisions are made in parallel over many months and are only brought together very late in the [...]
WHY HEAT TRANSFERS TAKE TIME – AND WHY PRODUCTION IS RARELY THE BOTTLENECK
Yes, the production of heat transfer logos can take several weeks. That alone, however, is rarely the reason why projects come under time pressure. In practice, most delays occur before production even starts – during alignment, testing, approvals and technical clarification. A typical scenario: The launch date is set. The garments are planned. And then the question comes up: “Why do the logos actually take so long?” At that moment, every lead time feels too long – regardless of how realistic it is. Time pressure builds up, and the focus automatically shifts to production. This article puts things into perspective [...]
FROM LOGO TO DATA POINT: WHY TEXTILE BRANDING IS GOING DIGITAL – AND WHY RFID IS THE KEY
Textiles are produced, packed, shipped, distributed – and then often disappear into the blind spots of the supply chain. Without a digital identity, every item becomes: ❌ Hard to locate ❌ Hard to manage ❌ Hard to track ❌ Hard to analyse In a world where inventories must be accurate in real time, that’s a serious competitive disadvantage. Modern textile branding is where design and IT start to overlap. The solution starts where you are already strong: your textile branding. Because your logos can do more than look good – they can carry data. From Textile Branding to Digital Identity Your [...]
